Make the first visit feel familiar
Show the space, the instructors and what a beginner can expect.
Websites for reformer Pilates studios · Australia & New ZealandHelp new clients
Help new clients
take their first class.
Give first-time visitors the confidence to choose your studio, understand the intro offer and book through your existing system.
Start with three priority fixes and a homepage preview for your business. No obligation to buy.
Full website build A$1,950 · Optional ongoing care · Works with supported booking platformsYour booking tool still has a jobHelp them choose.
Help them choose.
Then help them book.
Your booking software handles the booking. Your website helps a new client decide whether the studio is right for them, what to try first and what to expect.
We work around your existing setup. Integration options are checked before the project begins, and the journey focuses on the classes and offers you actually want to fill.
Research note 01 38% of Australians surveyed said they wouldn’t buy online from a business without a website.
Australian consumers surveyed in 2024. 38% said they would not buy online from a business with social media but no website. A stated preference, rather than a measured sales result.
auDA · Why .au? · February 2025A fictional example, with a real purpose
See how it could feel.
Explore the homepage, then see why each part is there. This example uses a fictional business and stock imagery.
Sunday ReformerClasses · Your first visit
A WARM WELCOME TO MOVEMENT.Your first class.
Your first class.
A little more you.
Welcoming reformer Pilates. Find your rhythm, one class at a time.
Give the intro offer a clear place
Explain what is included, who it suits and how to get started.
Keep booking connected
Help visitors choose, then take them into the appropriate class or intro offer in the existing system.
Research note 08 Vendio: a redesigned page and separate sign-up form increased registrations 60%.
Vendio replaced an immediate registration form with a button leading to a separate sign-up page. Sign-ups increased by 60%. Styling changed too, so the result belongs to the combined redesign. The practical idea: give people enough reason to act before asking for details.
Wingify / VWO · Vendio sign-up case study · UndatedResearch note 05 Imsider: a clearer website headline increased ebook sign-ups 9.52%.
Imsider tested a specific promise of opening an online store in one evening against a step-by-step-plan headline. Free ebook form submissions increased by 9.52%. The website lesson is to make the outcome concrete; these were sign-ups, not purchases.
Wingify / VWO · Imsider headline case study · UndatedSearch and AI foundationsHelp locals find
Help locals find
their next studio.
Clear class descriptions, location details, intro offers and beginner answers help prospective members and search tools understand your studio. Your website gives those answers a permanent home.
SEO and AI visibility begin with useful, accurate information and sound technical foundations. The build includes launch setup; ongoing content and SEO are separate.
Research note 02 45% of US adults surveyed had asked AI to recommend a local business.
Survey of 1,002 US adults. 45% had used AI to find local business recommendations in the previous 12 months. This measures use of AI, not bookings or Australian market share.
BrightLocal · AI and business recommendations · 10 March 2026A real client result · The Luxury Holiday CompanyRead the case study ↗
A clearer website.
More conversations.
~1website enquiry
every six months before
every six months before
4website enquiries in the
first 30 days after launch
first 30 days after launch
Three promising leads. One already committed.
Owner-reported, October 2026. One luxury travel client’s experience; results vary by business, traffic and offer.A clear scope. A fixed price.Your website,
Your website,
handled from
message to launch.
You provide the knowledge, photos and feedback. I turn it into a website that makes your value clear and the next step easy.
See pricing and full inclusions ↗Website build or rebuild
A$1,950
A$975 to start · A$975 after approval, before launch
- 5 agreed pages, planned around your customers
- Copy refinement and a consistent brand voice
- Built for phone and desktop
- Enquiry or supported booking integration
- Launch SEO and search foundations
- 2 rounds of changes
- 30 days of launch support
Typically 14–21 days after all agreed assets and access arrive. Domain, hosting and paid software are additional and paid by you. Extra pages or custom functionality are quoted first.
Get my free review + homepage preview ↗Optional care · A$149/month
A monthly key form or booking check, up to 30 minutes of small edits and a response within 2 business days. No rollover. Cancel before your next billing date.
See care details ↗Free website review + homepage previewKnow what to fix.
Know what to fix.
See what’s possible.
Get three priority fixes, a custom homepage direction and a personal walkthrough. Clear advice you can use, whether or not we work together.
Get my free review + homepage preview ↗For selected businesses. Typically ready 2–3 working days after we agree the brief. No obligation to buy.