The Luxury Holiday Company
A premium digital repositioning for a New Zealand luxury travel advisory, built around more than 35 years of expertise and highly personal service.
From around one website enquiry every six months to four in the first 30 days after launch.
4
Website enquiries
In the reported first 30 days after launch.
3
Promising leads
Enquiries the owner considered a good opportunity.
1
Lead who committed
As reported by the owner.
Source: The Luxury Holiday Company, owner-reported figures, October 2026. One client case, comparing an approximate historical baseline with the first 30 days after launch. These figures do not isolate the website's contribution from other influences.
The Luxury Holiday Company
Luxury travel
Auckland, New Zealand
Strategy, positioning, copy, website design, responsive build, SEO foundation and enquiry journey
Live
Presenting decades of expertise with the quality it deserved.
The business needed an online presence that reflected Carolyn Hedley's experience, the calibre of the journeys she arranges and the personal nature of her service. The website also needed to explain several travel categories clearly without feeling like a generic package-booking site.
Make the value of a personal adviser clear.
The website was structured around Carolyn's personal guidance and first-hand expertise. A restrained editorial design, clear journey pathways, strong trust signals and a detailed enquiry process help prospective clients understand both the service and the value of working with an experienced adviser.
Visual gallery
A clearer path from interest to enquiry.
The finished website brings the adviser, travel options and enquiry process into one clear journey. The useful measures are enquiries, their suitability and whether they progress to business. The owner-reported figures above provide an early view of that journey after relaunch.
“Within a week of the new website going live, I was already receiving more enquiries.”Carolyn Hedley, Owner, The Luxury Holiday Company
Does your website reflect the quality of your business?
KezConcepts helps established service businesses clarify their positioning, strengthen their online credibility and create a clearer path to enquiry.