Google Business Profile

What this includes

A thorough review and optimisation of the Google Business Profile. This covers profile completeness, category selection, service listings, business description, attributes, Q&A content and photo strategy. The profile is one of the most visible touchpoints in local search and often receives more attention than the website itself.

The goal is to present the business as clearly and credibly as possible within Google's ecosystem, while encouraging the right type of enquiry.

Who this is for

Any service business with a physical location or defined service area that wants to strengthen their local search presence. Many businesses have a Google Business Profile that is incomplete, inaccurate or not optimised for the services they actually want to be found for.

What gets addressed

• Profile completeness across all available fields
• Category and service selection aligned with actual offerings
• Business description written for both search and conversion
• Photo and visual content strategy
• Q&A content to address common client questions
• Review management approach and response strategy